The End of Bias: How We Change Our Minds
Author: Jessica Nordell Format: Hardback Number of Pages: 368 Unconscious bias: persistent prejudiced behaviour that clashes with our consciously held beliefs. Its effects can be corrosive, even lethal. It robs organizations of talent, science of breakthroughs, politics of insight, individuals of their futures and communities of justice. So what real-world steps can we take to counteract it? Drawing on ten years' immersion in the topic, Jessica Nordell digs deep into the cognitive science and social psychology that underpin efforts to...