Platform: How to Fast-Track Your Personal Platform
Author: Cynthia Johnson Format: Hardback Number of Pages: 224 The indispensable guide to developing a personal brand, finding an audience, and nurturing followers, by marketing expert Cynthia Johnson. In the modern world, influence is everything and personal branding equals influence. Brand You is the why-to, how-to handbook by personal branding agency cofounder and top expert Cynthia Johnson's for everyone who wants to develop and manage a personal brand. In nine succinct lessons, Johnson explains the process of going from unknown...