Platform: How to Fast-Track Your Personal Platform

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Author: Cynthia Johnson Format: Hardback Number of Pages: 224 The indispensable guide to developing a personal brand, finding an audience, and nurturing followers, by marketing expert Cynthia Johnson. In the modern world, influence is everything and personal branding equals influence. Brand You is the why-to, how-to handbook by personal branding agency cofounder and top expert Cynthia Johnson's for everyone who wants to develop and manage a personal brand. In nine succinct lessons, Johnson explains the process of going from unknown...

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SKU: 9780399581373
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